GOLD Central Victoria, today announced a major new direction for radio for listeners within its huge coverage area.
From next Monday, two of Central Victoria’s most experienced media names will join forces to create The WAKE UP CALL with Gregson & Lees, on GOLD FM 98.3 & AM 1071.
From 5.30am each weekday, Walkley-awarded journalist/editor Wayne Gregson and one of the best-known names in regional radio, Bruce Lees will present The WAKE UP CALL, a lively mix of news, views, music and entertainment.
Bruce has notched 37 years in broadcasting, most of it presenting Bendigo breakfast radio. Wayne has as many years as a journalist, including a decade as editor of the Bendigo Advertiser.
GOLD general manager Shane Hogan said: “We’ve been working on this concept for some time and we’re excited about this new, innovative style of radio in Bendigo and Central Victoria.
“Bruce and Wayne have known each other for some time and in planning done so far, it’s clear there’s a strong respect between them and commitment to the concept. The show will have a strong immediacy and a guarantee to keep our community fully informed, to explore issues which matter, and to challenge or surprise in an entertaining format. They both have a lifetime of excellence and a drive to serve the community.”
Wayne Gregson said: “It’s a brand new challenging world for all of us. Our pulse rates are high, but so is our dedication.”
Bruce Lees said: “We will use the power of radio to reach our listeners first thing in their home, car, or work, with what matters in their local town or city. We will be the first place to go each morning with a “wake up call” to find out what’s really going on.”