Pub baron Arthur Laundy has revealed the new name for his $56 million radio empire,. From May 1 the group will be known as Tapt Media.

In January Laundy made the $56m purchase of the NINE talk stations which includes 3AW in Melbourne, 2GB in Sydney, 4BC in Brisbane and 6PR in Perth.

A note to staff from Nine Radio boss Tom Malone reads:
“The name Tapt captures exactly who we are today: connected, in the know, and always on. It’s also future-facing and signals the way our listeners “tap” into our content – whether that’s traditional radio, or increasingly via connected devices. Tapt is modern, agile and stands out, flagging our intent around the business we are building.”