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Xtra Insights Sunshine Coast Survey 1/2024

91.1 HOT FM was the most listened to station on the Sunshine Coast in the latest Xtra Insights Survey (#1/2024) with 18.5 % (+5.9). Next came 92.7 MIX FM with 14.8% (-1.2) followed by 91.9 SEA FM with 12.4% (-1.2). MIX FM was the most listened to station on morning, however HOT FM was the most listened to station in all other sessions (+7.0 in breakfast, +7.0 in drive, +12.5 in evening).

HOT FM Content Director Hale Speedy said: “A brilliant result for the 91.1 Hot FM team! I’m incredibly proud of the effort put in by this talented group of communicators right across the day, and it’s extremely satisfying to see hard work rewarded with the stations first ever #1, 10+.”A brilliant result for the 91.1 Hot FM team! I’m incredibly proud of the effort put in by this talented group of communicators right across the day, and it’s extremely satisfying to see hard work rewarded with the stations first ever #1, 10+.”

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1 Comment

Trev on August 27, 2024 at 10:05 am
Surely it’s time for GFK to be responsible for ratings in markets the size of the gold and sunny coasts. A two minute phone call isn’t qualitative research.
thoughts?
Trev
Reply

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