Radio News

MIXX FM blitzes the field in Hamilton: Xtra Insights

1 August 2023 · News

In the first Xtra Insights survey of Hamilton in five years MIXX FM Hamilton is well ahead (33.6 for all audiences 10+, up 1.1) with Ace Radio Network stablemate 3HA the nearest behind, down 1.7 to 21.1.

MIXX was up in all day parts, except afternoons but still 15 points ahead of 3HA.

The survey will trouble the ABC who have recently made changes to their regional Victorian announcer roster. Listeners to ABC South West Victoria more than halved, down 5.9 to 4.4 for all audiences 10+. There were more than 5 point losses in all day parts and weekends. Evenings were down 13.9 with a cumulative audience loss of 3600.

MIXX’s cumulative audience was up by nearly 4000.

Story courtesy of RadioInfo Australia

← Prev Post Next Post →

0 Comments

Submit a Comment Cancel reply

Perry ‘Pez’ Lazaris To Become New National Hit Network Afternoons Announcer

The Hit Network has announced Perry ‘Pez’ Lazaris will be taking over the Hit Network’s regional Afternoon shift from Monday, 6 May. Pez knows a...

Vale John Summerton

John Summerton has died after a battle with pancreatic cancer. He was the first General Manager at 2 Double 0 in Wollongong (now i98FM), and of Power FM /2ST Nowra for 23 years before his retirement in 2013. Summerton spent nearly 50 years in radio including on air roles at 2WL Wollongong and programming and on air roles at 2CH in Sydney.

Ballarat

103.1 Power FM Ballarat was the most listened to station in the Xtra Insights Ballarat survey with 27.3 % (-0.8). Next came 3BA 102.3 FM with 21.3 (+0.1). Triple J came next with 9.3% then ABC Ballarat 6.7%.